There are a number of rules that must be followed in order to play the game properly. The first is to be able to read the other players. This includes observing for physical tells such as fiddling with chips or wearing a ring. It also includes analyzing how they play the game, such as a player who calls every time they have a hand or someone who raises their bets often.
The next step is to know the odds of certain hands beating others. This is important to understand because it determines how much to risk on a hand and when to fold. For example, a full house beats a pair of nines and a flush beats a three of a kind.
In addition, learning how to bluff is essential in poker. This can be a great way to deceive the opponent into thinking that you are holding a strong hand when you may actually have a weak one.